Pressure Group

Fathers4Justice is a well known pressure group supporting the idea that children should be allowed to see their fathers and no access should be denied. Their ideas are supported by many facts about men that are related to withdrawal from their offspring. These include: 1 in 3 children live without their father, the cost of family breakdown is £47 billion a year and dads are 3 times more likely to die after separating from the mother. These facts are within the pressure groups manifesto.


Fathers4Justice campaign in an unusual but effective way. Most commonly, the men dress as superheroes and climb on top of cranes, skyscrapers and famous buildings and hold up posters and banners to put their point across. Obviously, the danger in this gets people to notice their pressure group and commonly make the media. Most recently, on the news, the pressure group got past security and sat on the Buckingham Palace roof for over 24 hours. The length of time spent in these dangerous places also gets the attention of others. Fathers4Justice commonly use illegal methods and one of these was tipping flour on the Prime Ministers head during a meeting in the House of Commons. Of course, this got attention from the government which is really a  main aim from any pressure group.


Fathers4Justice is a promotional pressure group, this means that they endeavour to promote a particular cause and fight for it making sure it is noticed and heard. For this reason, they can sometimes be referred to as 'cause' groups.


I believe this pressure group is successful, not just because of the campaigns but because of how organised and set up it is. For example, they have a website supporting the cause which is well organised and has a well thought out manifesto with easy access, there is also an opportunity to  donate to the group. It is packed with information and clearly states what the group is all about. Also, the campaigning methods attract attention. This is the whole point of a pressure group, therefore, it is very successful and well known.